Real Estate Level 2
Overview
Real Estate Level 2 builds on the fundamentals from Level 1 and focuses on handling higher-value, high-ticket real estate deals. This 30-hour course looks at why bigger transactions need a different approach to marketing and client follow-up, and teaches practical techniques for building trust, tracking prospects, and closing higher-value sales.
You will learn how to represent a property with credibility, set up simple tracking and follow-up systems, communicate effectively with prospective buyers, and match your marketing effort to the right audience so that your time is spent on the deals most likely to close.
What You Will Learn
- Understand what sets high-value real estate transactions apart and why they need a different sales approach
- Build buyer trust by knowing a property firsthand before presenting it
- Write accurate, detailed property information that builds confidence with buyers
- Set up simple tracking and follow-up systems for prospects and listings
- Use targeted communication to stay in touch with prospective buyers
- Identify which types of properties and buyers are the best fit for your time and effort
- Review terms, conditions and processes before committing to a high-value deal
- Apply techniques for improving inquiries, conversions, and overall return on effort
Course Curriculum
| Module | What you cover |
|---|---|
| Why High-Value Deals Need a Different Approach | What sets high-ticket real estate transactions apart and why they call for a more deliberate sales and marketing approach |
| Building Buyer Trust | Knowing the property firsthand before presenting it, and preparing accurate, precise property information |
| Tracking and Following Up | Setting up simple tracking for prospects and listings, and using email and direct communication to follow up |
| Understanding Your Client Base | Communicating effectively with prospective buyers and identifying the property types and client profiles worth your focus |
| Matching the Property to the Right Buyer | Assessing whether a listing fits a given buyer profile, and reviewing terms, conditions and processes before moving forward |
| Driving Inquiries and Conversions | Practical tips for improving inquiries and conversion rates, and keeping communication and materials focused on closing the deal |
| Maximizing Your Return | Prioritizing the opportunities that give the best return on your time and effort, and applying the course techniques to your own deals |
Target audiences
- Real estate agents looking to handle higher-value transactions
- Real estate professionals who want stronger sales and follow-up skills
Requirements
- Completion of Real Estate Level 1 or equivalent experience is recommended
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CIS College delivers practical, career-focused technical and vocational education in Lebanon. We turn hands-on training into real employment outcomes.
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